We, the Webmasters/Bloggers always work hard to maintain quality traffic and blog reputation by adding fresh and unique content regularly. Did you ever imagine, What if our webserver that we hosted our website on, goes down literally for 1 hour?
There are many instances where a webserver goes down for reasons like maintenance, overloading etc... which are unexpected. And when this happens, we loose a lot in terms of visitors, reputation, as well as money. Let's see what are the other losses when a web server goes down.
Loss of
- Productivity : Not able to publish new content -> No user comments at that time when the site is down (as the blog is down not only for you, but also the visitors)
- Visitors : Visitors are two types. First time visitors and regular visitors. So if there are some first time visits at that time, then chances are high that they may not visit your site in future. Loss of Trust.
- Search Rankings : This will even affect your search engine rankings as well as PageRank.
- Important Data : If your downtime collides with your scheduled backup time, then you could literally loose a lot of data.
- Campaigns : If you are about to start/stop a particular ad campaign at that particular time when your blog went down, you could loose a lot of money. Mainly in Adwords Campaigns.
- Revenue : Final loss would be our Revenue for which we are actually working that hard. After all, everything is related to money.
Want to check how much damage does your blog downtime created to you? Simply goto downtimecost.com



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