Archive : Analytics

I am sure every one is aware of Google Analytics Tool as an extremely powerful web analytics software which even provides access to all your previous data and the great thing about this tool is it is completely free. The only drawback with the software is that it processes the data slow i.e., the stats provided by Google Analytics are always late by a couple of hours. If there is a sudden increase/decrease [...]

What is Bounce Rate? Bounce Rate is calculated as the amount of visitors who leave a website immediately if they don’t find it interesting or annoying. This percentage criteria helps us to calculate the websites quality score. The bounce-rate must be calculated by associating it the time on site: if the bounce rate is low (more in our case) but visitor length (stay) is more, then we have to consider [...]